Balblair Brand Activation

Whiskey & movie night

Premium Spirits asked us to organise a brand activation for the Balblair Whiskeys. Ken Loach made in 2012 a movie with the Balblair distillery as scenery. The ideal combination to get to know the Balblair whiskeys and see where it is made. Festor organized this event in Liège and Ghent. They searched for the right location, provided all technical equipment necessary and provide a tasteful bite in between the tastings. After the movie, all guests were treated with a surprise. The tasting of an exclusive new whiskey... 
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Audiovisual set-up
Catering
Concept thinking
Decoration
Event production
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